Meet the team who lives, breathes, and leads the Cannonball mission.

Chad Sanschagrin

Chad Sanschagrin is the author of the newly released best-selling book Keep Telling Yourself, now a USA Today best seller. He is the founder of Cannonball Moments, a leadership and sales coaching company dedicated to empowering individuals and teams to reach their full potential. As an international keynote speaker and coach, Chad has inspired countless executives and teams with his transformative strategies for growth and success. He also hosts The Cannonball Mindset Podcast, featuring dynamic conversations with influential leaders like Gary Vaynerchuk, Jesse Itzler, and Kara Goldin. Outside of his professional pursuits, Chad is an Ironman and marathon runner who enjoys life with his wife and twin daughters.

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Morgan Lurz

Morgan Lurz is the dynamic and visionary President of Cannonball Moments, an organization that inspires and equips leaders to transform their teams, businesses, and communities. With a focus on cultivating leadership at every level, Morgan has positioned Cannonball Moments as a catalyst for developing leaders who create other leaders—building a ripple effect of transformation across industries. Under Morgan’s leadership, Cannonball Moments delivers cutting-edge programs in leadership development, sales strategy, team building, and cultural transformation. Her innovative approach helps organizations align their vision with actionable strategies, fostering environments where growth, collaboration, and high performance thrive. Morgan’s ability to lead leaders stems from her authentic connection, deep strategic insight, and unwavering belief in the power of intentional action. She partners with executives and teams to unlock potential, drive measurable results, and build cultures rooted in purpose. As a thought leader, Morgan shares inspiring stories and actionable insights from her journey, sparking meaningful conversations that challenge the status quo. Her passion for empowering others to lead with courage and vision has made her a trusted advisor, speaker, and partner for organizations striving for lasting impact.

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Brook Jennings

Brook is an accomplished sales leader with a decade of experience. She is driven by the desire to always look forward and grow in every aspect of her life, both personally and professionally. Brook is consistently pursuing improvement while simultaneously spreading joy to every person she comes in contact with. She is Nashville born and bred, holds a degree in psychology, and is a proud first-generation graduate. All accolades aside, her biggest and most proud accomplishment is being a wife and mom to three beautiful girls

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Lauren Shovlin

A former teacher who wanted a different challenge, Lauren joined Cannonball Moments in June 2022. She uses her organizational superpowers to keep an eye on our “class”, coordinating coaches’ schedules and juggling the details that keep everything moving smoothly. Lauren also directs our mystery shopping service, coordinating with clients and ensuring that the undercover operation provides usable insights. Lauren went from managing a classroom full of overly energized students to an office with a few focused, but still energized, leadership professionals. We’ve learned to use our inside voices while Lauren has learned to stop requiring we raise our hands for permission to speak.

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Amanda McShane

Amanda McShane brings a unique blend of creativity, organization, and passion to Cannonball Moments. A former kindergarten teacher with a natural love for attention to detail, Amanda found her calling in the world of business and design. She holds a Master’s degree in Business Administration from Stevenson University, where she honed her skills in strategic planning and innovative problem-solving. With a flair for all things social media and a keen eye for designing graphics, Amanda ensures that every project she touches not only meets but exceeds expectations. Whether she’s crafting compelling campaigns or managing behind-the-scenes details, Amanda’s energy and dedication shine through. Outside of work, Amanda is a proud mom to two wonderful girls, who keep her inspired and motivated every day.

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Noelle Walters

Noelle is a recent college graduate, who brings a fresh and dynamic perspective to Cannonball Moments as our dedicated Administrative Assistant. With a passion for organizational efficiency and an eye for detail, she plays a pivotal role in maintaining the smooth operation of our daily tasks. Noelle's commitment to excellence and proactive approach makes her an indispensable member of our team, embodying the spirit of growth and impact in her role at Cannonball Moments.

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Ben Cockroft

Ben has been producing content for almost a decade. After serving in the US Marines, he went to Frostburg State University in Maryland to study audio-visual productions. His time in the industry has seen him working at radio stations, on documentaries and with marketing agencies where his ability to build relationships and produce content have grown with each project. Ben specializes in crafting compelling visual narratives across various industries, including corporate, documentary, and commercial sectors. With a keen eye for detail and a commitment to excellence, he collaborates closely with clients to understand their vision and deliver tailor-made solutions that exceed expectations.

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Let's dive in

Whether you want to consider working with us for leadership or sales training, are considering us for a speaking engagement or keynote presentation, or just want to talk about how to find those cannonball moments, reach out to us here…and let’s get that ball rolling.

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